Meet The Founder

Hi, I’m Antalaya “Yannie” Israel, founder of Israel Brand. Founded in 2022, Israel Brand was born from a lifelong love of fashion, creativity, and self-expression—shaped by my roots in Brooklyn, New York, and elevated through my journey to Atlanta. What began as a dream inspired by culture, confidence, and refined everyday beauty evolved into a brand grounded in intention and authenticity. As a one-woman-run, Black-owned brand, Israel Brand represents understated luxury, individuality, and timeless design—pieces that speak softly yet leave a lasting impression. Each piece is thoughtfully curated to make you feel confident, seen, and effortlessly polished, whether you’re attending an intimate brunch, a special celebration, or simply showing up as yourself. This is more than clothing—it’s a lifestyle, a mood, and that unmistakable feeling of knowing you look good without trying.

— Antalaya “Yannie” Israel, Founder

Follow Yannie on IG